No Brainwaste, No Brand.
Brainwaste is about noise, overload of bytes, continuous cross-roads of opinions, flood of click-baits. Brainwaste is about hypocrisy, confrontation, and joint self-deception.
It’s about dopamine-loops, too much of everything.
Our Philosophy
People living under the Northern Skyrim are said to be the least unhappy people on the Earth. This might be the truth. But why so?
Life under Northern Skyrim is about parallels, in the rhythm of opposites.
It’s about midnight sun, about dark and cold winters. Polar lights, and the blossom of spring green. It’s about love of present, understanding of freedom and ascetics, secure dependences.
Northern nature has given us lessons over the centuries.
You are not on your own, yes, you are an individual and you are part of the common. Connection between the people is based deeply in honesty.
Happiness is about honesty.
We are connected to other people, and nature around us. Even when we face the lines between artificial and real, realism and magical realism. Fact and fiction. It all is about the truth.
Wise and Shy Big Bear Company.
Our Principles
We humans are lost every now and then. We get lost. That’s okay. We find our way back on the track.
We at the Wise and Shy Big Bear Company believe in some principles we think are connected to the wisdom of our ancestors, what they have learned.
We want to share our principles, maybe these might be helpful for you on your own journey.
Our Principles
We prefer progress over perfection.
01
We give a moment to respect the frost, the storm, the sunset.
02
03
We give way when we face bear, owl, moose, wolf, or bobcat.
We learn day by day, side by side, under The Northern Skyrim.
04
We believe tolerance is about endurance.
05
We believe in The Whisper over the noise.
06
We don’t seek happiness - we seek honesty and simplicity.
07
We study focus – and when we start to lose it, we scale our size. We are small.
08
We are a company, by the true definition of the word.
09
We are servants.
10
Being under the Northern Skyrim is a forceful entity, something to be respected. Nature of wilderness is not driven by reactive emotion storms, unhealthy addictions, or polarization. Power of Bear, single molecule of frostbite blueberry, sharp eyed Owl, rainbow over the frozen lake, absolute silence, perfect timed jump of a Bobcat, sounds of millions spring birds aiming to create new life. It is about being. Now, and now. Being.
In the center of all this - Simplicity, Honesty.
